Press Example
BionicGym Press Kit - CES 2019
Scientific Research & References
CEO & Founder Bio
Dr. Louis Crowe, a medical doctor, innovator and inventor is committed to pushing the boundaries to develop better treatments for patients and body hacks for everyone. His inventions have had more than a billion dollars worth of sales, reached millions of people and have received FDA approval. Louis founded and developed BionicGym following some breakthroughs he made in neurophysiology and is now dedicated to making cardiovascular exercise available to everyone through BionicGym.
BionicGym Overview
Key Points
- BionicGym is a wearable device that exercises you.
- You're in control: Use the app to control the intensity, mode and duration.
- BionicGym lets you burn 500+ calories/hr on your sofa, at your desk, anywhere.
- BionicGym proven technology, invented by a doctor, tested on live TV.
- We believe BionicGym will help many millions be fitter, healthier and happier.
BionicGym an Irish company, was established in 2015 following almost two decades of research carried out by Dr. Louis Crowe.
Bionic Gym has been subject to numerous scientific studies supported by European Space Agency, Enterprise Ireland, Bio-Medical Research Ltd, Hull University (UK), and University College Dublin (Ireland).
An Indiegogo crowdfunding campaign opened on November 2016, surpassed its $20,000 fundraising goal within the first 24 hours. To date, the invention has been backed on Indiegogo by 7,147 people from over 95 countries, raising more than U.S. $3 million.
Beta Testing is underway! 40 people in Europe including Dr. Louis and his team of 2 based in Dublin, Ireland are now using BionicGym. Besta Testers are documenting their journeys and providing feedback on a private Facebook group for Indiegogo backers and also on the public Facebook Group - BionicGym Community.
BionicGym - How it Works
Press Release CES 2019
Due to the huge success of the crowdfunding campaign, Indiegogo has invited BionicGym to join them at CES January 2019 in Las Vegas, to showcase BionicGym in action.
BionicGym is a wearable neuro-stimulator for intense aerobic workouts and easy calorie-burning, that works by reproducing the calorie burning effects of shivering within the muscles, and simulates the benefits and effects of running a marathon, or engaging in strenuous aerobic exercise. So a user can actually get a work-out while watching TV at night, or while sitting at their desk during the day. The device has been tested and scientifically proven to be effective. Dr. Louis Crowe states, “I've even trained for a marathon - with no running, and no pounding the joints."
An Indiegogo crowdfunding campaign opened on November 2016, surpassed its $20,000 fundraising goal within the first 24 hours. To date, the invention has been backed on Indiegogo by 7,147 people from over 95 countries, raising more than U.S. $3 million.
Due to the huge success of the crowdfunding campaign, Indiegogo has invited BionicGym to join them at CES January 2019 in Las Vegas to showcase BionicGym in action.
If you are an attendee at CES this week, feel free to pop over to the Indiegogo stand, #51225 - Hall G, Sands Expo, Eureka Park to say hello to the BionicGym team or check out BionicGym online.
Facebook Page: https://www.facebook.com/BionicGym4u
Facebook Community (Public Group):
https://www.facebook.com/groups/bionicgymcommunity/
Indiegogo Campaign Page: https://igg.me/at/BionicGym/x/4835639
Media Assets
[Google Drive Folder] with images and screenshots approved for usage
Previous Media Coverage
“BionicGym: Now you can run a marathon on your sofa” - The Irish Times
“Irish company raises €2 million in funding for electric fitness device” - The Business Post
“Dublin company featured on Ellen Show raises most for an Irish start-up on crowdfunding website” - Irish Examiner
“Dublin Company Raise Over $2.5 Million Through Crowdfunding” - Today FM
BionicGym was featured on How to Lose Weight Well, on Channel 4, national television in the United Kingdom. https://vimeo.com/253397095
Dr.Louis Crowe was interviewed on The Six O'Clock Show, an Irish evening-time television show on Virgin Media One. https://vimeo.com/254142873
Notable Achievements
- To date, the invention has been backed on Indiegogo by 7,147 people from over 95 countries, raising more than U.S. $3 million.
Bronze winner in the Medtech Startup category http://startupawards.ie/winners-2018/
Testimonials
Comments from Beta Testers
"I would not be able to keep my heart rate up for such a long time with any other activity" - Evi
"The getting started videos in the app are brilliant! Dr Louis makes it really
clear. Then it’s really easy to use the BG with the app" - Sam
“I burned 1000 calories in one session. I've never done that in my life, ever!! Feel amazing” - Adrian
"For the first time in over 20 years, I can feel my legs working" - Norman
Press Contact Information
Tuoyo Memuduaghan - Chief Operating Officer
General Queries
Website: https://bionicgym.com/
Facebook Page (8,000+ followers): https://www.facebook.com/BionicGym4u
Facebook Community (Public Group): https://www.facebook.com/groups/bionicgymcommunity/
Indiegogo:https://igg.me/at/BionicGym/x/4835639
Scientific Research & References
The use of electrical muscle stimulation to elicit a cardiovascular exercise response without loading the joints. Caulfield B, Crowe L, Minogue C, Banerjee P, Clark A. Journal of Exercise Physiology Online 2004;7(3):84-88.
Clinical application of neuromuscular electrical stimulation induced cardiovascular exercise. Caulfield B, Crowe L, Coughlan G, Minogue C. Conf Proc IEEE Engineering in Medicine and Biology Society. 2011;2011:3266-9. doi: 10.1109/IEMBS.2011.6090887.
Neuro-muscular electrical stimulation training enhances maximal aerobic capacity in healthy physically active adults. Crognale D, Crowe L, Devito G, Minogue C, Caulfield B. Conf Proc IEEE Engineering in Medicine and Biology Society. 2009;2009:2137-40. doi:10.1109/IEMBS.2009.5333972.
Neuromuscular electrical stimulation can elicit aerobic exercise response without undue discomfort in healthy physically active adults. Crognale D, Vito GD, Grosset JF, Crowe L, Minogue C, Caulfield B. Journal of Strength & Conditioning Research. 2013 Jan;27(1):208-15. doi:10.1519/JSC.0b013e318252f5e5.
Pushing out the limits of electrical stimulation. A case study in the aggressive use of an alternative to voluntary exercise. Crowe L, Caulfield B. British Medical Journal Case Reports. 2011 Oct 11;2011. doi:pii: bcr0620114343.10.1136/bcr.06.2011.4343. [Note: only some of the techniques described are being made available at this moment].
Electrical stimulation of unloaded muscles causes cardiovascular exercise by increasing oxygen demand. BanerjeeP, Clark A, Witte K, Crowe L, Caulfield B. European Journal of Cardiovascular Prevention and Rehabilitation. 2005 Oct;12(5):503-8.
Prolonged electrical muscle stimulation exercise improves strength and aerobic capacity in healthy sedentary adults. Banerjee P, Caulfield B, Crowe L, Clark A. Journal of Applied Physiology. 2005 Dec;99(6):2307-11. Epub 2005 Aug 4.
Comparative effect of a 1 h session of electrical muscle stimulation and walking activity on energy expenditure and substrate oxidation in obese subjects. Grosset JF, Crowe L, De Vito G, O'Shea D, Caulfield B. Applied Physiology, Nutrition, and Metabolism. 2013 Jan;38(1):57-65. doi:10.1139/apnm-2011-0367. Epub 2012 Nov 12.